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NMC Series of Online Conferences
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NMC Online Conference on Visual Literacy
April 5-6, 2005 -- via the Internet
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| About the Conference
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The Online Conference on Visual Literacy explored the ways emerging
ideas, constructs, tools, and theories are fueling new interest
in visual communication. The program included sessions within
the following tracks:
• Exploring the Visual/Digital Literacy Landscape
• Successful Projects & Real-Life Examples
• Visual/Digital Literacy Trends and Issues
The NMC Series of Online Conferences is a new form of
meetings based on social computing concepts and delivered entirely
online through a collaboration with NMC partners
iCohere, LearningTimes
and Macromedia.
The unique environment allows the NMC to explore emerging topics
with participants attending from their home or office as their schedules
permit, yet still interacting and participating in significant ways.
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| So What is Visual
Literacy? |
All of us understand, almost on a visceral level, the power and immediacy
of imagery. Art, film, photography, drawing — all have the potential
to transcend traditional language and evoke an emotional response.
These media, and images in general are powerful communication tools.
The ability to understand this power, to recognize it, to manipulate
it and to put it to use involves a set of skills referred to as visual
literacy. Visually literate individuals have an imaginative ability
to see the messages communicated with images, and to understand them,
as well as to create, modify, and use visual cues and images. Visual
literacy implies an understanding and sense of design.
Digital tools, ever more capable, are playing an increasingly important
role in advancing visual literacy, but visual literacy is not limited
to its digital expressions. It is also a concept that is not yet
fully formed, and related areas like visual/graphic representation,
visual communication, semiotics, and iconography overlap with it
in compelling and interesting ways.
In the context of notions like the “Digital Native”
and the increasing need for communication forms that translate well
across borders, visual literacy is reemerging in a new light. Its
potential to improve understanding is just beginning to be explored.
For colleges and universities, visual literacy is offering new insights
to designers, fueling new applications for learning, and spawning
discussions of more effective uses of new media forms.
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| Conference Format
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Designed to include a variety of live and asynchronous events, the
event was conducted entirely online using the conferencing environment
provided by NMC distinguished partner iCohere. A variety of other
technologies will be used to bring live events to attendees.
As with all NMC Online Conferences, attendees enjoyed a wide range of features
commonly associated with traditional face-to-face conferences, including
interactive sessions from engaging presenters, “hallway”
conversations, exhibitions, chats with exhibitors, chances to ask
presenters questions, and more.
The conference featured a range of 30-minute online
breakout sessions, each with a "live/interactive" component, a "presentation-on-demand"
component, and a vibrant threaded discussion expanded on
and illuminated the topic. Attendees found, and also helped to build
a rich knowledge web that remained accessible online for 60 days
after the event.
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| Technical Requirements |
The conference was designed to be very easy
to access. Minimum technical requirements are an Internet connection
(at least 56K recommended), a current web browser, and Macromedia’s
free Flash plug-in. Windows users
have the options of either Internet Explorer version 5 or later,
Netscape Navigator version 6.2 or later, or Firefox. Mac users can
use Safari, Netscape Navigator 6.2 or later, or Mozilla. |
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| Selected Presentations |
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The following selected presentations have been made available with the generous consent of their authors.
Keynotes
Future Literacy, Future Identities: The Role of Visual Literacy
Anne Bamford
University of Technology, Sydney
The Gates: A Visual Literacy Case Study
John Weber
The Tang Teaching Museum and Art Gallery
Sessions
History & Anthropology: The Life and Death of Visual Literacy
Jared Bendis and Mace Mentch
Case Western Reserve University
Tracks in the Snow: Patterns, Maps, and Visual Literacy
Ruben R.
Puentedura
Hippasus
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